Dilettantes: Nocode boosts champagne sales
Information
Dilettantes is a cellar, which has the particularity to be 100% dedicated to champagne, allowing to buy in Paris high quality champagnes of Terroirs, conceived in exploitations which have for the most part no access to the large-scale distribution.
Context
With an online store and a physical store, Dilettantes must manage two shopping experiences with the same level of requirement.
Online, the user journey must be frictionless to best inform visitors and improve conversion.
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Solution
Here are the actions realized thanks to the judicious association of some Nocode tools, simple to adopt:
- Simplification of gift voucher processes
- Redesign of the site
- Setting up dashboards
- Integration of a chatbot Joonbot to answer frequent questions from potential customers
Teams are seeing an almost immediate increase in online purchases, but no change in stores.
Tasting bookings increase by 10% shortly after the redesign of the site.
Sales teams can focus on customers in-store as they receive 30% fewer calls thanks to the online assistant solution that answers recurring questions.
Key project benefits
Increase in online purchases
10% increase in tasting reservations
30% decrease in calls to stores