Increase in champagne sales thanks to a solution in Nocode
House of Champagne Dilettantes' key challenges
With an online shop and a physical shop, Dilettantes has to manage two shopping experiences with the same level of requirement.
Online, the user journey must be frictionless to best inform visitors and improve conversion.
The Dilettantes team is concentrated in the shop, with 2 people dedicated to the management of the site, and therefore to exchanges with the initial service providers who had developed the site.
A tailor-made solution in Nocode for an optimised shopping experience
Here are the actions realised thanks to the judicious combination of a few simple to adopt Nocode tools:
- Simplification of gift voucherprocesses
- Redesign of the website
- Setting up of dashboards
- Integration of a chatbot Joonbot to answer frequent questions from potential customers
Fanny Heucq, founder of Dilettantes, called on theNocode agency Alegria.tech for a solution in Nocode because of the very short development time and the intuitive aspect of these tools, which she wants to control.
She is delighted with her choice and the possibility of developing her site according to the real offers of her shop, and the newfound autonomy of her teams.
The operational results are immediate
The online user experience seems to be more fluid and results are there.
Fanny and her team saw an almost immediate increase in online purchases, and as much store visits as usual if not more.
Tasting bookings increased by 10% shortly after the redesign of the site.
Sales teams can focus on customers in store as they receive 30% fewer calls thanks to theonline assistant solution Joonbot that answers recurring questions.
Next steps...
Dilettantes' team is looking forward to going further and personalizing the online experience for visitors and customers
In order to offer a tailor-made UX to its audience, different options can be considered:
- Identify user's needs more precisely
- Integrating personalised product recommendations into the Joonbot chatbot
- Plan a more personalised loyalty programme and CRM strategy
Full in Nocode for agile and affordable solutions!