Béatrice Albert, from the electronics industry to entrepreneurship thanks to Nocode!

This week we profile Beatrice Albert, a talented woman who joined our community in September 2023. By embarking on the 30-hour online Nocode & AI training course delivered by Alegria.academy, she got off to the perfect start to her professional reconversion! 

Her career began with studies in management and marketing. Béatrice went on to hold a number of positions in production and export management. In 2003, her entrepreneurial journey began when she launched her own strategy and marketing consultancy. Following the sale of her agency and a period of intensive self-training, Béatrice obtained her Master 2 in marketing and communication management, as well as several certifications. 

Thanks to Nocode and AI, she's back to being an entrepreneur. Now at the head of her own consulting agency, Bordeaux Partner, Béatrice was able to create her website and configure her automations in complete autonomy!

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At the end of her 30h online Nocode & AI training by Alegria.academy, she creates her consulting agency's website on her own!
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Béatrice Albert joined our community in September 2023. Thanks to the 30-hour online Nocode & IA training delivered by Alegria.academy, she was able to launch herself back into entrepreneurship. Now at the head of her own consulting agency, Bordeaux Partner, Béatrice was able to create her website and configure her automations completely independently!  

His background

After initial studies in management and marketing, Béatrice began her career in the electronics industry, where she held positions in production and export management, before joining the purchasing department atIBM's European purchasing center. Her appetite for learning led her to graduate as an engineer and training manager, opening the doors to European research projects for over three years for a national institute. 

It was at this time that she began to immerse herself in the digital world, writing specifications for digital media, self-training materials and websites, while also playing an active role in communications for regional companies and institutions.

Béatrice then joined Bordeaux's largest agency, where she took charge of the multimedia division and contributed to major projects such as Bordeaux airport, the Comité des expositions, the Chambre de commerce et d'industrie (CCI), and the Chambre régionale de l'agriculture, as well as private industrial accounts. "Before, there were no Nocode tools for our digital projects, so we had to develop everything ourselves. I can assure you it took a monstrous amount of time!"

After several years with this agency, Béatrice decided to take the plunge and set up her own strategy and marketing consultancy. For 15 years, she developed her agency while familiarizing herself with various digital tools, moving from Magento (now Adobe Commerce) to Drupal and then to Wordpress and PrestaShop. This multi-talented woman worked on a wide range of projects, from the development of customized business applications to the implementation of e-commerce sites, including the creation of ERP/CRM with Web gateways and BtoB/BtoC marketing and communication strategies.

In 2017, after feeling the need for a new challenge, Béatrice sold her agency and joined a consulting firm focused on the public sector. She was subsequently asked by a national group specializing in renewable energies to reposition it and support it in its digital transformation until its takeover in 2022.

Over the following years, Béatrice continued her training, obtaining a Master 2 in marketing management and communication, as well as several certifications, including one issued by MIT on digital transformation and its applications. Following this training, Béatrice became increasingly interested in AI as part of a job in an ESN. 

In September 2023, she decided to take the Nocode & AI online training course. Thanks to this training, she was able to start her professional retraining sooner than expected!

Discovering Nocode & AI

While still active within an ESN and inundated with newsletters, Béatrice Albert felt the pressing need to delve deeper into the world of AI and Nocode. Aware that these fields were evolving at lightning speed, she began to explore these subjects in greater depth, while leading feedback and sharing sessions with colleagues on these topics, seeking to understand the opinions of developers.

During this period of exploration, Béatrice closely followed influencers and professionals specializing in Nocode and AI, while questioning her own skills in these fields. The summer of 2023 marked a decisive turning point, as she nurtured the project of creating a consulting and support agency. 

In search of a training program that would equip her with the knowledge she needed to successfully carry out this initiative, she was looking for a serious, flexible option that offered a broad spectrum of learning to apply to her job as a consultant.

At the beginning of September, Béatrice finally found out about the Alegria.academy course. Immediately convinced by its content and approach, she didn't hesitate for a second to sign up. "I could finally see how I could complete my service offerings to business leaders thanks to Nocode and generative AI!" 

Determined and motivated, she devoted her late afternoons and evenings to making progress on the course, seeing it as a long-awaited opportunity to familiarize herself with the ins and outs of Nocode and AI.

For Béatrice, this intense period of learning was the start of a new professional adventure, marked by passion and the desire to explore new horizons in the digital world.

How she uses it every day 

Ever since she immersed herself in the world of Nocode and AI, Béatrice Albert has been ingeniously integrating these technologies into her daily professional life. For the creation of her website for her consulting agency, she found GPT4+ an invaluable assistant, underlining the importance of AI in her work processes.

She then decided to create her site on Webflow, while training herself. Despite a less-than-perfect start, she was able to put her site online in February 2023. Béatrice insists that she continues to use AI-based authoring tools, completing her arsenal to meet the demands of her business.

See the Bordeaux Partner website 

His site is still in its infancy, but the description of his agency speaks volumes about his ambitions: to offer a variety of consulting services, including training workshops on AI, Nocode, RGPD and innovation brainstorming with start-ups. Her goal is clear: "I want to help my customers meet today's challenges by supporting them in their performance and development!"

In parallel with the creation of her site, Béatrice manages her database of professional contacts on Airtable, linked to Make for automation. As for the visuals on her site, they are all generated by AI, thanks to the Dall.e! tool. 

In addition, she works on projects for two customers: a regional group, which she guides towards digital transformation, and a national company, which she assists with ERP implementation and change management. 

In these projects, automation and process aspects are at the heart of the concerns, demonstrating the versatility and effectiveness of Nocode tools and AI in his daily professional life.

What she is most proud of 

Among her recent achievements, Béatrice Albert highlights the fact that she designed, created and developed her project entirely independently. From the design of her logo to the creation of her website, and including the production of various creations and e-books, she has successfully completed each stage of her project with autonomy and determination.

What she's most proud of at the moment is the development of her databases and automations for prospect and former customer contacts, be they groups, institutions, organizations or SMEs. For Béatrice, versatility is undeniably the key to success! This ability to juggle different aspects of her project not only makes her more efficient, but also enables her to respond optimally to the needs of her customers and prospects.

Its cheat codes 

Béatrice Albert generously shares her "cheat codes" to help other community members succeed in the field of Nocode and AI. In her opinion, finding your first customers means first and foremost making yourself known. For Makers, she recommends emailing web, marketing and communications agencies, an approach she believes would be well received.

She also stresses the importance of first working on your project before finding the right tool. For Béatrice, Nocode and AI represent revolutionary tools that can truly transform customers' projects by addressing their current issues. By combining these tools with a strategic approach and in-depth knowledge of the field, it is possible to propose innovative and effective solutions.

His advice for those who want to get started

For Béatrice, the key is to adopt an attitude of continuous learning. "To learn is to grow," she insists.

She strongly encourages cultivating curiosity, testing different approaches, trying, trying again and perfecting skills. She believes that learning should be a continuous process, where every step is an opportunity for improvement.

Béatrice also stresses the importance of taking a step back and thinking about how the knowledge acquired can be applied to concrete projects. She reminds us that, despite the emergence of technological tools such as Nocode and AI, it is human intelligence that remains essential to use them effectively and appropriately, according to the specific needs of each project.